Strategic Management Discussion 4 1

  • The company you select must have entered the foreign market successfully using one of the entry modes described, and explain why the company was successful.
  • In part one of this assignment, you will research and choose a company that has entered a foreign market using one of the three entry strategies: multi-domestic, global or transnational.

Part 2:

  • Describe why pursuing the chosen entry strategy into a foreign market successfully using one of the three strategies was successful.
  • In part two of this assignment, you will research and describe why, in your opinion, the choice of entry strategy was a successful choice.

No more than 300 words

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